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Why is the Chinese press market favored by European companies?

TIME:2021-04-19 Share

Recently, the 2020 Italian Plastics and Rubber Industry Exhibition successfully concluded at the New International Exhibition Center in Milan, Italy. During the exhibition, 72 enterprises and more than 200 exhibitors from China's Zhejiang, Jiangsu, Guangdong, Shanghai, Shanxi, Shandong, Yunnan and other provinces and cities, for the first time collectively appeared in the exhibition in the form of a national pavilion, and concentrated on displaying China Plastics The overall level of the machinery industry and the advantages of clusters also provide European customers with opportunities and platforms to learn about Chinese plastic machinery brands.

It is understood that the Italian Plastics and Rubber Industry Exhibition is held every three years. As the second largest plastic industry exhibition in Europe, its scale is second only to the KSHOW exhibition in Germany. The Italian Rubber and Plastic Exhibition attracted more than 1,500 exhibitors from more than 50 countries and regions, with an exhibition scale of 55,000 square meters. It is the largest international plastics and rubber exhibition in Europe this year. The exhibition provides a full range of displays from plastic machinery raw materials to semi-finished products and finished products, from mechanical products to related technologies and supporting services, focusing on technological innovation and change in the industry. The exhibition area in China reached 1090 square meters, and a dedicated service area was set up to provide consulting services related to business activities.

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In recent years, the output of China's plastic products has maintained steady growth, and the development of the plastic machinery industry is also obvious to all. According to data from the National Bureau of Statistics, from 2000 to 2020, the number of enterprises above designated size in China's plastics machinery industry has increased from 170 to 402, and the industry's operating income has increased from 6.644 billion to 67.1 billion, and the annualized growth rate of revenue is about 15%. According to statistics from the China Plastics Machinery Industry Association, the overall development of China's plastics machinery industry in 2020 will be positive, with a significant increase in the number of orders, with an export delivery value of 10.948 billion yuan, achieving 21% sustained and steady growth.

In addition, with the macroeconomic stabilization in the past 16 years and the increase of R&D investment by domestic enterprises, the export strength of China's plastics machinery industry has continued to increase. In the past 3 years, the number of plastic machinery exported to Europe from China has increased from 44,681 units (sets) in 2015 to 288,217 units (sets) in 2020, and the amount has increased from US$200 million in 2015 to 320 million in 2020. The U.S. dollar has shown substantial growth. At present, the main export markets of China's plastic machinery are the United States, India, Mexico, Malaysia and Bangladesh.

It can be seen that China, as an important export target market for the European plastic machinery industry, is playing an increasingly important role in the international market. European countries such as Italy, Germany, and other European countries' plastic machinery companies are targeting more business opportunities in the Chinese market, and the future development prospects of China's plastic machinery industry are unanimously optimistic.

According to the latest statistics from China Industry Information Network, in recent years, China's plastic machinery exports have accounted for more than 20% of the total domestic industry revenue, and overseas exports have provided an important impetus for the development of the industry. Since 14 years, China's plastic machinery industry exports have exceeded the value of imports. On the one hand, foreign brand manufacturers such as Engel, Demag, and Sumitomo Demag have settled in China. On the other hand, the more important reason is that the technical level of China's injection molding machines has improved rapidly, and high-quality products have been widely used by domestic and foreign customers. Recognized.

Driven by the new round of global technological revolution, the transformation and upgrading of China's plastics machinery industry is currently entering a period of critical opportunities. The overall strength of the domestic manufacturing industry has been further strengthened. While driving the development of exports, it has also reduced the domestic market’s dependence on imported plastic machinery products to a certain extent. In the future, Chinese plastic machinery companies need to target market demand and constantly look for technological breakthroughs, strive to promote intelligent manufacturing, and manufacture energy-saving, precise and high-quality plastic machinery, in order to enter more and more international high-end markets in the future.

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